Apr 15, 2026 | Business, Featured, Food for thought, Marketing, News, Trends
For many businesses, particularly those without a corporate structure, marketing is often a mix of good intentions, inconsistent activity and limited resource. There may be some capable resource which is all good but what’s often missing is clear direction, oversight...
Feb 9, 2026 | Business, Design, Featured, Marketing, News
The Next Gold Rush: AI SEO for Insurance Marketing Every few years, marketing gets its own “gold rush”. Social media. Content marketing. Video. Now it’s AI-driven SEO for insurance and once again, businesses are being told they either jump in immediately or risk being...
Dec 15, 2025 | Business, Design, Featured, Marketing, News
Actionable hints and tips for insurance brokers As we look ahead to 2026, strong branding and clear communication will play an ever increasing role in how brokers stand out and differentiate, building a familiar and emotional connection with clients and prospects....
Sep 24, 2025 | Business, Design, Featured, Marketing, News
Businesses within the UK insurance sector are facing more pressure than ever to stand out, win trust and retain long-term client relationships. Businesses must find new ways to stand out and stay current – and here we explore why brand building has become increasingly...
May 22, 2025 | Business, Design, Featured, Marketing, News
What a brilliant couple of days in sunny Manchester at this year’s BIBA Conference – a true highlight of the insurance industry calendar and once again, it didn’t disappoint. Brand Brown was out in force, supporting our insurance and broker clients, catching up with...
May 12, 2025 | Business, Design, Featured, Marketing, News
We know that colour psychology plays a vital role in branding and marketing, with certain colours creating emotion and shaping a brand perception. Every year, Pantone’s Colour of the Year sets the tone for design, branding and marketing. For 2025 the chosen hue is...
